Theme 4: Celebrating our cultural diversity, arts and heritage Print

Where do we want to be?

Durban is a creative city that celebrates its cultural heritage

Targets


Short Term Target (10 years) Medium Term Target (20 years) Long Term Target (50 years)
Durban residents and tourists enjoy a vibrant street life Durban is the cultural and events capital of South Africa Durban has international reputation as a culturally vibrant tourist destination

How will we get there?

Strategy A: Support our local artists and participate in our local culture

In a global world; local arts, culture and heritage is often replaced and superseded by global culture and arts.  As a result, diversity is lost and local talent struggles to get income generating opportunities.  All sectors of society need to make an effort to support our local artists and participate in out local culture.   

Strategy B: Promote spaces and events that create opportunities for local arts, culture and heritage

Physical spaces and events which provide opportunities for show casing local art, culture and heritage are required.  This creates an opportunity for the public to participate in and appreciate local arts, culture and heritage. 

Strategy C: Establish and maintain partnerships between role-players in arts, culture and heritage

There are numerous people practicing different forms of art, culture and heritage.  There is a need to create opportunities for skills development so that local practitioners can become internationally competitive.    

Strategy D:  Document, showcase and celebrate our local heritage

Durban has a rich heritage.  There is a need to document and research our local heritage.  Our heritage should be showcased and celebrated so that local people, as well as national and international visitors can learn about our heritage.   

What should be done?

Action List Individuals Civil Society Business Local  government Provincial & National Government
 
Strategy 4.A: Support and promote our local artists
4.A.1 Use local artists and participate in local art events Attend events that showcase local artists. Book local artists and use local art for civil society events.  Performing art NGOs to educate people on supporting and appreciate local talent. Book local artists and use local art for commercial events.  Book local artists and use local art for city events.  Book local artists and use local art for provincial and national events that take place in Durban.
4,A.2 Buy local arts and crafts Buy local arts and crafts. Buy local arts and crafts for gifts and for interior décor of offices. Buy local arts and crafts for corporate gifts and for interior décor of businesses. Buy local arts and crafts as gifts for national and international visitors.  Use local arts to decorate city buildings.  
4.A.3Provide access to information on local arts and culture Tell your friends, family and colleagues about local culture, arts and heritage events. Provide information on local culture, arts and heritage.  Media organisations to provide information on local culture, arts and heritage.  Provide information on local culture, arts and heritage in city information channels.   
 
Strategy 4.B:  Promote Spaces and Events that create opportunities for local arts, culture and heritage
4.B.1 Support local arts, culture and heritage events Attend local arts, culture and heritage events. Organise events that show case local arts, culture and heritage. Organise for profit events that focus on local arts, culture and heritage. Create opportunities and fund events that specifically show case local arts, culture and heritage.  
4.B.2 Create opportunities to buy local art and craft   Create opportunities for local artists to participate in fetes and fund raising events. Retail and market local arts and crafts so that it is available for people to buy.  Create markets that focus on local products.  Designate areas for arts & craft markets that support local artists.   
4.B.3 Create opportunities for live performances Support and appreciate buskers and live events. 
 Performing Art NGOs to arrange street festivals and other events where buskers and other performers can showcase their skills.   Sponsor and promote street festivals.  Establish venues for live performances. Designate appropriate spaces for busking and licence buskers. Facilitate the establishment of live performance venues.  
4.B.4 Create spaces for street art and public art    Art organisations to support and advocate the growth in public forms of art. Commission street art, graffiti, applied arts or sculpture for commercial buildings. Designate physical spaces for street art graffiti and public art.  
4.B.5 Arts, culture and heritage routes Visit local arts, culture and heritage routes and encourage tourists to visit.  Schools to arrange tours to local arts, culture and heritage routes.  Take up commercial opportunities that result from arts, culture and heritage routes.  Maintain public infrastructure such as street lights and signs for established and emerging arts, culture and heritage routes.   
4.B.6 Create cultural precincts Support cultural precincts throughout the city.    Take up commercial opportunities that result from cultural precincts. Identify culture precincts and create an enabling environment for the expansion and establishment of cultural precincts.  
 
Strategy 4.C:  Support the development of skills of those within the arts, culture and heritage sector
4.C.1 Target the arts sector for skilling and re-skilling Experienced artists to mentor emerging artists. Art and Culture NGOs to develop skills training programme to empower local artists.   Sponsor skills training programmes for artists. Sponsor skills training programmes for artists.
4.C.2 Create spaces where performance artists can practice   Performing Art NGOs provide physical spaces for performance practice. Lease physical spaces for performance practice. Legalise busking in appropriate locations so that performance artists are able to improve their performances skills for live audiences.  
4.C.3 Create opportunities for artists to meet and synergise Artists to participate in local organisations and use spaces provided for networking Establishing networking organisations for artists and create spaces where artists can meet, practice and create art.   Sponsor events or space that allow artists to network. Encourage art networking organisations through rates rebates and funding.  
 
Strategy 4.D:  Document, showcase and celebrate our local heritage
4.D,1 Document local heritage Keep well informed regarding local heritage. Tertiary institutions and heritage NGOs preserve and research our heritage. Reflect local heritage in design and development. Ensure information in local museums and libraries that document and research local heritage. Enable provincial and national museums and libraries that document and research local heritage.
4.D,3 Celebrate and showcase local heritage Attend events that celebrate local heritage. Tertiary institutions and cultural NGO’s to establish and run events that celebrate and remember local heritage. Sponsor events that celebrate local heritage.  Media companies to publicise events that celebrate local heritage. Sponsor and establish events that celebrate local heritage. Showcase local heritage through displays and exhibitions. Sponsor events that celebrate local heritage. Showcase local heritage through displays and exhibitions.

 

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